Facebook Marketing
Does Your Business need Facebook Marketing?
Facebook is by far the largest social network , with 2 billion daily active users. It is also the cheapest way to increase your exposure to potential customers, making it perfect for small businesses.
Our team of Facebook Advertising experts make sure your adverts are shown in front of the right audience at the right time which helps to increase conversions and generate sales.
Lead Generation.
Facebook Lead Ads were first launched in 2015 and they are one of the most efficient ways to generate leads. Relinquishing the need for a landing page, lead ads allow you to keep the user on Facebook whilst obtaining important information such as their name, email address and phone number.
Most importantly, you can also qualify leads through the use of custom questions so they are great for service based businesses who want to find out more information about potential customers before they pick up the phone and speak to them.
Here at Be Original Marketing, we can help you create a lead generation campaign that is designed to reach people at the right time across any device including mobile.
Messenger.
With over one billion active users every month, Facebook Messenger has become an integral part of Social Networking. With so many people using the app, it was only a matter of time before Facebook introduced a way for businesses to capitalise on this audience and start to generate revenue.
So how can Messenger help your Business?
Well it all starts with your customers. Here’s a couple of ways we can help you take advantage of Facebook Messenger;
- Generate Leads – Start conversations directly in Messenger to learn more about potential customers using predetermined questions.
- Nurture Potential Customers – Drive people to relevant pages on your website or answering frequently asked questions with automated responses.
- Increase Sales – Show potential customers images or videos to help them learn more about your products or services.
Plus, the great thing about Messenger is it offers a much more personalised approach to marketing due to its conversational nature. In fact, Messenger is outperforming Email by far with an incredible 80% open rate and a 40% increase in click through rates on average.
How it works.
1. Ad Copy.
We implement effective ad copy which resonates with potential customers.
2. Imagery.
We select the right imagery to build a lasting impression and convert customers.
2. A/B Testing.
We test content, imagery & audiences to ensure your campaigns deliver great results.
3. Budget.
We manage your spending to ensure maximum ROI
4. Campaign Setup.
We manage your campaign from start to finish whether that’s selecting the right objective to choosing who to target.
5. Reporting.
We uncover key insights through analyzing and tracking your ad accounts.
Create your first Facebook ad
We know you want to focus on what’s most important—running your business. So our smart technology will help find ways to improve your ads and get you better results.
Plus, we’ll provide reports, insights, and ongoing tips, so you can track your progress and make your ads even more successful.
PROJECT: BRANDING & DESIGN
Client: Eye Airports
Our objective was to enhance and develop the client’s suite of marketing collateral to improve their brand value and positioning. The more professional looking creative helped create the feel of a bigger organisation, meaning they were able to subsequently develop relationships with bigger clients and benefit from larger campaigns.
